Sometimes, a simpler tool is enough
Building Penci.ly has made me question whether adding more features always makes a product more useful.
Organizing the App Before the Idea
There is a particular kind of frustration that comes from opening a productivity app and immediately needing to organize the app itself. Before writing anything, you are choosing a workspace, setting up a structure, and figuring out where your idea belongs.
I keep thinking about that while building Penci.ly. Sometimes, someone just wants to put a few things next to each other: a note, an image, a link, a list. They want enough space to think and enough structure to find things again.
As a developer, I find it easy to imagine another feature. Every addition has a reasonable explanation. More settings would give people control. Another panel would make something easier to access. A new workflow might suit another type of user. Individually, they all make sense. Together, they can make the product exhausting.
Simplicity as Ongoing Work
That is the tension I want to keep paying attention to. A feature can be useful without needing to be visible all the time. A product can also be useful without covering every possible use case.
I want Penci.ly to feel approachable to someone who has never used a visual planning tool. Ideally, they should be able to start arranging their thoughts before they have learned much about the software.
That means treating simplicity as ongoing work. It involves deciding what belongs on the screen, what can wait, and what might not need to exist at all. I am increasingly interested in those decisions, even when the result is something the user barely notices.
- Penci.ly
- Product Design
- Visual Planning
Related project
Penci.lyA visual workspace for organizing ideas, research, and creative projects with notes, media, tasks, and connected boards on an infinite canvas.